Avoiding greenwash: three steps to ensure environmental claims are truthful and not misleading
Green claims for food and beverage products are on the rise, but they present a regulatory minefield.
There is no dedicated legislation for claims of this nature; instead, companies must adhere to consumer protection laws regarding false or misleading information. Getting it wrong puts your reputation at risk. This whitepaper outlines three principles to guide claims in this complex and evolving space.
Read more in the full white paper below.