Botanicals: a consumer and regulatory dichotomy

Botanicals: a consumer and regulatory dichotomy

Bringing clarity to botanicals regulation for food, beverages and supplements in the EU, US and China.

Consumer interest in botanicals is high, and manufacturers are incorporating a wide range of plant-based ‘superfoods’ in food, beverage and food supplement products. Yet a lack of regulatory clarity and harmonisation complicates global activity. This paper reviews current regulations in the EU, US and China to help ensure the compliance of products containing botanical ingredients.

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