The dream team for successful product development
White paper discussing the blend of science and consumer insight in pioneering product development.
The spotlight has never shone brighter on the food industry than in recent years. Pressure is coming from all angles to make food healthier, more sustainable and taste better, but how can these all be achieved at the same time? In this white paper, Stephen Morley examines how new start-ups and established players are reacting to these challenges and considers how successful product development comes from a unique blend of science and consumer insight.